Business-to-business (B2B) sales arise when a company sells products or services to another company. The sales cycle may be lengthy and include giving presentations and demonstrations to large groups. This may involve many people, [...]

Bringing Scattered Data Resources Together Many businesses rely on a mass of customer and client data aggregated from a variety of diverse sources. This mix of first-party and third-party data typically gets siloed into [...]

B2B commerce requires the customization of Salesforce B2B Commerce platforms as an important strategy for organizations searching to maximize operational efficiency and elevate customer experiences. As businesses overcome the challenges of modern markets, the importance [...]

With the North American B2B ecommerce market expected to surpass $4,600 billion by 2025, it has become important to dive into the details of B2B Commerce. Salesforce B2B Commerce emerges as a game-changer, revolutionizing how [...]

There are a number of different sales strategies and enticing techniques that can be mastered to secure results for both customers and corporations. But, it is solution selling that seeks to solve your prospects' [...]